As a way to engage Gap's traditional age demographic, who could be better than Kanye and Yeezy? A bold both by Gap.

“We grew up looking at the edifice of the mall and wanting to be part of it, to have power there,” Mr. Radboy said. “Now we have realized we shouldn’t. It has been part of our survival to become content for a bigger brand so they can make a statement about their racial solidarity. But the real problem is the initial situation that blocks a designer’s progress so they need to say ‘yes’ to such a thing.”

Telfar is community and this move from Gap just shows the emptiness of this kind of corporate facade integrity. If only the fashion journalist community would shadow any further news regarding this collaboration. Please.

I Love Telfar's bags but was it too soon for a big collaboration with Gap? I think in the long run, the fact it was delayed will benefit him as it maintains the coolness of the brand.