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© 2020 Relevant Protocols Inc.
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The Archive Algorithm. BY TAYLORE SCARABELLI “But what does archival fashion even mean? The general consensus is that “archives” should include items from iconic collections—those that helped define a designer's career. For beginner archivists, the most shared collections on social media tend to be the most coveted, like Jean Paul Gaultier’s Spring/Summer 1994 “Les Tatouages,” or Vivenne Westwood’s Fall/Winter 1993 show “Anglomania.” Yet through the mass adoption of archival fashion on social media its meaning has become watered down. Today, a Miu Miu sweater from 2009 that never made it to the runway might be tagged as [#archival](/culture/new/archival) on Depop, while an increasing amount of people are referring to their own wardrobes as archives, regardless of whether they contain rare vintage items.”
The Archive Algorithm. BY TAYLORE SCARABELLI “But what does archival fashion even mean? The general consensus is that “archives” should include items from iconic collections—those that helped define a designer's career. For beginner archivists, the most shared collections on social media tend to be the most coveted, like Jean Paul Gaultier’s Spring/Summer 1994 “Les Tatouages,” or Vivenne Westwood’s Fall/Winter 1993 show “Anglomania.” Yet through the mass adoption of archival fashion on social media its meaning has become watered down. Today, a Miu Miu sweater from 2009 that never made it to the runway might be tagged as [#archival](/culture/new/archival) on Depop, while an increasing amount of people are referring to their own wardrobes as archives, regardless of whether they contain rare vintage items.”
Here is an interesting piece that skewers the depop fashion archivists misguided "algorithmically acquired taste"
Here is an interesting piece that skewers the depop fashion archivists misguided "algorithmically acquired taste"
"In recent years, the rise of fashion archivists has had a similar trajectory to the popularization of vintage clothing in the 1960s and ’70s—only this time it was social media that fostered the hype and resale apps that channeled the biz. And one can’t help but wonder, if the burgeoning second-hand market is controlled by the algorithm, who stands to benefit most from it?"
"In recent years, the rise of fashion archivists has had a similar trajectory to the popularization of vintage clothing in the 1960s and ’70s—only this time it was social media that fostered the hype and resale apps that channeled the biz. And one can’t help but wonder, if the burgeoning second-hand market is controlled by the algorithm, who stands to benefit most from it?"
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