“The Oxford Internet Institute predicts that by 2100, the dead will outnumber the living on Facebook.” Accumulation, accumulating… The way that engagement is evaluated by accumulation makes it, in a way, incompatible with loss (and processing loss), right?
Celebrities (I.e. popsmoke, tupac) are also exploited for more likes, merch, and money once they pass, signaling a much more literal accumulation-against-lost caused by social media. I really like the bit about the return of acknowledging death as a public event.
Another swagged out piece from Real Life