"Let’s imagine the premise for a simple game—something a bit like charades, but with a twist. In this game, you draw a prompt and then describe it to the other players, trying to make it as easy as possible for them to guess it correctly. There are two types of prompts. One contains the title of a video game (say, 2016’s Stardew Valley), while the other shows the name of a digital finance product (such as Revolut). Our hypothetical game features an important constraint: when responding to a video game prompt, you’re limited to terminology related to the world of finance, whereas any prompt showing a digital finance product must be described using only game-related language. For Stardew Valley, this could mean describing the game’s mechanics, social interactions, farming activities, and quests in terms of investment choices, resource management, wealth accumulation, and transactional exchanges. For the online banking service Revolut, it could mean describing the app’s financial functions, including its online banking features and the many ways in which it incentivizes you to use transfer, payment, and savings functions, only in terms of game rules, goals, rewards, win states, narrative cues, or environmental storytelling devices."