[https://medium.com/@milespeter061/why-should-we-protect-the-environment-502c2b147920](https://medium.com/@milespeter061/why-should-we-protect-the-environment-502c2b147920) Quite a few years ago I was the project officer managing a remnant vegetation protection project and was having a phone interview with a newspaper journalist. The newspaper had agreed to write a featured article in exchange for a paid advertisement for the project.