Great piece, the article suggests using tokenized rebates as an approach to give user ownership in crypto startups while maintaining centralized control where necessary. Rebate tokens can enable companies to grant a sense of "ownership" without giving away too much upfront and keep their options open for future fundraising. They are non-speculative and provide a limited owner's benefit when redeemed for real equity in the future, making them easily replicable in the traditional world. Rebate tokens can still serve as a product feedback mechanism or confer limited governance control over charitable giving.