"Introduced last June, Editions were designed to address the limitations of the growing NFT marketplace. NFTs gained renown as 1/1 digital artworks, finally allowing digital artists to imbue their works with a rarity previously only associated with traditional art. But with that baked-in rarity came exclusivity. And with exclusivity, we felt the NFT marketplace was limiting itself from realizing its full potential. First and foremost, with a single collector, NFTs were not well-suited for building communities around an NFT collection."