Thanks for posting [@thejaymo](/user/profile/thejaymo) I love this concept of power fandom and how web3 will empower this new form of 'brand' ownership and collaboration. Building a community from an idea upward such as loot, with community feedback directing it and deciding on cannon sounds far better to me. We will see social structures that could never exist under the current legacy media systems who determine 'what's hot and what's not' 💪